Are you interested in the latest comms trends and how they impact your career?
The Business Communicators takes practitioners on a journey that explores the key issues and trends that impact our profession. Focusing on professional development, each episode features a compelling conversation with c-suite executives, strategists, nationally-acclaimed journalists, and digital influencers. The show is hosted and produced by Austin Staton, and co-hosted by Hattie Horn and Thomas Baen.
Latest Posts
Chaos in the Capitol: Why Ethical Communications are Pivotal
Just days into the new year, the weaponization of social media ignited a firestorm of violence in Washington D.C., leaving five dead, and the country in chaos. Hours before, an ill-advised press release from Pizza Inn that “demanded” changes to nonexistent voter fraud touched the grey area of communications and ethics. How did we get here? The Business Communicators dives into the role communications played in the chaos, and why now more than ever, words matter when helping move this country forward.
Bah! Humbug! The North Face Goes Viral for the Wrong Reason; 2020 Comms Trends; The Truth About Santa Claus
Bah! Humbug! The year 2020 might have stolen that phrase from Ebenezer Scrooge. But, was the year a total loss? On the final episode of this “unprecedented” year, The Business Communicators trio break down why a Texas-based company had their order for co-branded winter jackets rejected, why virtual reality is poised to shape the rest of the decade for communicators, the top comms trends of the year, and the truth about Santa Claus.
IABC Chair Bonnie Caver and the Future of Comms; David Dobrik’s Viral Marketing
2020 has rocked the status quo for corporations. But, has the agile work environment elevated the value of communications professionals? And, will 2021 mark the year that influencers scrap paid endorsements in favor of equity brand partnerships?
Houston Texans President Jamey Rootes talks a Winning Game Plan for Success
What’s the winning game plan for business success, and how does effective communication impact the outcome? Jamey Rootes, President of the Houston Texans and international best-selling author of The Winning Game Plan, joins The Business Communicators to drop some knowledge about the quintessential leadership playbook for continuous business success. Jamey also discusses his close relationship with former Texans’ owner Bob McNair, and why you don’t need to reinvent the wheel when you can “rip off & do better.”
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