Daniel Vaughn is the barbecue editor at Texas Monthly and he is the ultimate barbecue snob. In fact, @BBQSnob is his handle on both Twitter and Instagram where he actively engages with fans and readers throughout the U.S.
Vaughn is a licensed architect, he is the author of the bestselling book, The Prophets of Smoked Meat and the creator of popular blog Full Custom Gospel BBQ. He joins The Business Communicators to talk about the science of BBQ, his unique career path, the importance of following your passion, and why brand and audience engagement is crucial to maintain small business success.
Listeners will also learn how to use a variety of media platforms to amplify messages that keep audiences coming back for more. And, Vaughn shares his insights on the most underrated BBQ spots in Texas, including some you haven’t heard of, and some that might make the coveted Texas Monthly Top 50 later this year.