Why Representation in Children’s Books Matters; Burger King Shares the Throne

Allyson Neal isn’t just a digital communications expert — she’s the author of nine books that are having a lasting impact on children. With 70 percent of all children’s books featuring white children or animals, Neal is changing the status quo by publishing family-oriented books that embrace diversity. She joins The Business Communicators to discuss her career, and why she’s using her platform to create a world that is better for all children.

The episode closes by breaking down the big winner of the 2020 election — and one you might not expect — and a viral marketing campaign created by Burger King that is bringing the fast food industry together amidst the COVID-19 pandemic.

Editor’s Note: If you’re interested in purchasing Allyson’s books ahead of the holiday season, visit her author page on Amazon.

Published by Austin Staton

Austin currently works with the Communications and Advocacy team at bp, is the immediate past president for IABC Houston, and is the founder of two podcasts — The Business Communicators and The Weekly Brew.

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