After a week off, The Business Communicators are back! The trio discuss the communications efforts behind the latest guidance from the Centers for Disease Control and Prevention, why comms teams should be diligent in preparing for potential cyber threats, TikTok and (surprise) privacy, and tips to effectively channel your creative ideas.
The month of April blew in bringing fools, fire and vaccine passports. In this week’s episode, Austin, Thomas and Hattie talk about Volkswagen’s April Fool fail, Nike’s clap-back on rapper Lil Nas X’s “Satan Shoes,” and concerns about the new vaccine passport policy.
Amanda Gorman captivated a global audience last week as she delivered her poem, The Hill We Climb, at the inauguration. And, a new presidential administration is tasked with rebuilding trust as the country aims to mitigate risk associated with the deadly COVID-19 pandemic. What lessons can communications learn from the inaugural poem and the COVID-19 vaccine rollout?