As communications professionals, we aspire to be labeled as “thought leaders” within our organization. But, is attaching that label ourselves detrimental to our careers? Chris Brogan, a New York Times Bestselling author, joined The Business Communicators to share the truth about authentic leaders, his insights on brand strategy, and why real stories sell.
Tag Archives: agility
IABC Chair Bonnie Caver and the Future of Comms; David Dobrik’s Viral Marketing
2020 has rocked the status quo for corporations. But, has the agile work environment elevated the value of communications professionals? And, will 2021 mark the year that influencers scrap paid endorsements in favor of equity brand partnerships?
The Fight for Privacy and Taking Ownership of your Personal Data
Shiv Malik, Head of Growth at Streamr, makes his second appearance on The Business Communicators podcast. Has progress been made on the data privacy front in the last 10 months? Shiv brings listeners up to speed on data unions (and what they are) and how consumers are inching closer to owning their personal data.